Zadom
Ecommerce & B2C apps
From zero to
SEO as the #1 sales channel.
Zadom started with no organic traffic. With a strategy built in Calendone, thousands of product pages now show up on Google and SEO brings in more sales than any other channel.
- Industry
- Home products marketplace
- Model
- Ecommerce, B2C
- Market
- Croatia
- Started with
- No organic traffic
Organic visitors
zadom.hr
Trend illustration
The results
+300%
organic growth in the last few months, after the latest Calendone update
1000s
of product pages listed on Google and bringing in sales
Daily
recommendations to shoppers by ChatGPT
#1
SEO is now Zadom’s main source of sales
The challenge
A big catalog nobody could find
Zadom lists thousands of home products — from air fryers and coffee machines to garden tools — with prices and offers from Croatian shops. But a new domain with thin category pages had no organic traffic, and paying for ads on every product didn’t add up.
What they did with Calendone
A strategy built from real search demand
-
1
Mapped what shoppers search for
Calendone read the catalog and Search Console data, then grouped real searches into content pillars: product categories, buying guides and “which one should I buy” questions.
-
2
Made product pages worth ranking
Category and product pages got clear titles, descriptions and helpful content, so Google could understand and list thousands of them.
-
3
Published guides on autopilot
Buying guides and how-to articles answer questions shoppers ask before they buy, and link straight to the right products.
Your website next
Want Google and ChatGPT sending you buyers?
Enter your store’s website. Calendone maps what your shoppers search for and builds your content plan, just like it did for Zadom.
Where shoppers find Zadom
On Google. In ChatGPT.
Every day.
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Example views, simplified.
“We started from nothing. Now SEO is where most of our sales come from, and ChatGPT sends us shoppers every day.”
Zadom is run by Calendone’s founder. We grow our own websites with Calendone first.
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